{
"discount_type": "percent_off", "discount_value": "10",
"applicable_insurers": ["AXA"], "applicable_categories": ["Travel"],
"applicable_products": ["Travel Insurance"], "applicable_channels": ["all"],
"user_eligibility": "first_purchase_only", "min_premium_gate": "500",
"discount_base": "original", "discount_cap": null,
"same_type_policy": "stackable", "cross_type_policy": "stackable",
"total_redemption_cap": 500, "per_user_cap": 1
}
{
"discount_type": "percent_off", "discount_value": "5",
"applicable_insurers": ["all"], "applicable_categories": ["Travel"],
"applicable_products": ["Travel Insurance"], "applicable_channels": ["D2C"],
"user_eligibility": "all", "min_premium_gate": null,
"discount_base": "after_prior_discounts", "discount_cap": null,
"same_type_policy": "stackable", "cross_type_policy": "stackable",
"total_redemption_cap": null, "per_user_cap": null
}
{
"discount_type": "amount_off", "discount_value": "5",
"applicable_insurers": ["AXA"], "applicable_categories": ["Travel"],
"applicable_products": ["Travel Insurance"], "applicable_channels": ["all"],
"user_eligibility": "first_purchase_only", "min_premium_gate": "500",
"discount_base": "after_prior_discounts", "coupon_code": "NEWUSER5",
"same_type_policy": "stackable", "cross_type_policy": "stackable",
"total_redemption_cap": 1000, "per_user_cap": 1
}
| 场景 1 ● 基准 点击联动 ↑ 活动栏 | 场景 2 ● 保费门槛 点击联动 ↑ 活动栏 | 场景 3 ● 保司边界 点击联动 ↑ 活动栏 | |
|---|---|---|---|
| 输入参数 | |||
| 保司 | AXA | AXA | Chubb |
| 品类 | 旅行险 | 旅行险 | 个人意外险 |
| 产品 | 旅行险 | 旅行险 | 个人意外险 |
| 计划 | 尊享 (THB 890) | 基础 (THB 299) | 标准 (THB 550) |
| 用户类型 | 首购用户 | 首购用户 | 首购用户 |
| 渠道 | D2C | D2C | D2C |
| 市场 | TH | TH | TH |
| 计算结果 | |||
| 候选活动 | A ✅ B ✅ C ✅ | A ❌ B ✅ C ❌ | A ❌ B ✅ C ❌ |
| 最优组合 | {A, B, C} | {B} | {B} |
| 优惠金额 | −THB 134.05 | −THB 14.95 | −THB 27.5 |
| 最终保费 | THB 755.95 | THB 284.05 | THB 522.5 |
| 节省比例 | 15.1% | 5% | 5% |
| 底价截断 | 否 | 否 | 否 |
| 政策 | |||
| 命中政策 | 保司+品类+渠道 | 保司+品类+渠道 | 全局政策 |
| 差异标注 | |||
| 备注 | 基准 | ⚠️ A: 最低保费门槛 ⚠️ C: 最低保费门槛 |
⚠️ A: 保司 ⚠️ C: 保司 |